Marketing

8 TikTok Marketing Examples to Inspire Your Brand in 2022

According to HubSpot’s social media team, the video-based social app TikTok has serious growth and engagement potential for brands. The platform, which allows users to make short, looping videos with special effects and musical overlays, is booming with more than 1 billion users. While Gen-Z uses the platform to show their creative side, some brands…

Marketing

5 of The Best Apps to Eliminate Duplicate Contacts

Maintaining a contact database with high data integrity is essential for any organization. You need your data to be reliable, accurate, and complete, otherwise, you risk frustrating your customers with the wrong information, being unable to deliver personalized services, and losing faith in your reporting. One of the biggest threats to data integrity is having…

Marketing

10 Ways to Improve Your Email Engagement

We all know how flooded the average email inbox is today. And, while email marketing remains one of the most effective tools in the marketing toolbox, millions of emails go by unnoticed, unopened, and unread every day. So, how can you avoid such a sad fate for your emails? And, what can you do to…

Marketing

7 Simple Digital Marketing Hacks for 2022

Digital marketing trends are changing constantly. Each year brings new marketing strategies that need to be identified and integrated into the gameplans of large and small businesses alike, otherwise, there’s serious money left on the table. When it comes to online search, Google is way ahead of the competition, being responsible for 94% of total…

Marketing

15 Automation Ideas for Delivering Excellent HR Support

Human resources is the glue that holds together your most valuable asset: your team. And in 2022, HR’s greatest ally is tech. According to G2, there are over 21 types of HR software on the market, including apps for employee wellness, employee benefits, and time tracking, to name just a few. To deliver the best…

Marketing

Everything You Need to Know About Google Contacts

Google Contacts is one of the most widely used contact management tools out there. An essential part of Google’s suite of web applications, it stores and organizes contact information, both for personal and professional purposes. If your business uses GSuite — including Gmail as the email server — you can use Google Contacts as a…